CRM Employee Preferential Study On Demography Factors For Public And Private Sector Banks With Reference To Ahmadabad District
| Author(s) | : | Prof. Rajesh C. Patel, Dr. Chirag J. Trivedi |
| Institution | : | Lecturer in Statistics, F.D. Arts, Commerce and science College for women, Jamalpur, Ahmedabad-380001 |
| Published In | : | Vol. 4, Issue 5 — May 2017 |
| Page No. | : | 374-379 |
| Domain | : | Engineering |
| Type | : | Research Paper |
| ISSN (Online) | : | 2348-4470 |
| ISSN (Print) | : | 2348-6406 |
Customer Relationship Management (CRM) was developed as a popular tool in today’s competitive businessenvironment. The technique enables the business firms to identify and target their most profitable customers. For applyingCRM technique in any business process, a systematic analytical study is required. In this paper an attempt is made tocompare the various demography factors of employees’ services provided by private and public sector banks of Ahmadabaddistrict. Also concluding summery is given about effects of demography factors on CRM for both types of banks.
Prof. Rajesh C. Patel, Dr. Chirag J. Trivedi, “CRM Employee Preferential Study On Demography Factors For Public And Private Sector Banks With Reference To Ahmadabad District”, International Journal of Advance Engineering and Research Development (IJAERD), Vol. 4, Issue 5, pp. 374-379, May 2017.
